They're renaming the area around Rotterdam Central Station to go along with its new look and new buildings. "Central District Rotterdam" is the new name that was unveiled recently, and according to city planners "businesses are lining up".

Why are they lining up? Well, for one thing there's the new high speed rail line that is going into service and puts Rotterdam (eventually) about 20 minutes from Schiphol Airport. It also puts the city just 1 hour from Brussels and 2.5 hours from Paris. The Central District also has excellent access to most tram lines that run all over the city. Not to mention the new commercial and residential buildings that are to be built. They're expecting a huge boost in visitors and travelers stopping in Rotterdam in the coming years, and lot's of people are excited about that.

Below I'll include an artist's sketch of one of the new buildings... nice drawing and all but to be honest, it looks like a very old fashioned block of flats, only with pretty colors. Oh and there's also a webcam where you can watch the work, live!